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This changes everything
At Philip Morris International, we were inspired by the power of heat to develop a better alternative to smoking — and, thus, IQOS was born.
Backed by science and our exceptional HeatControl™ Technology, IQOS heats tobacco rather than burning it - giving you the satisfaction of the true tobacco taste with benefits that smoking just can’t deliver; no cigarette smell, no ash and no smoke.
Choose your IQOS
Tougher, faster, better. Contemporary design, improved functionality, wide range of accessories... Quite literally our best IQOS ever.
Our all-in-one pocket size solution - allowing for 10 back-to-back experiences without needing to charge.
Benefits of IQOS
IQOS uses real tobacco and delivers cigarette-like satisfaction without cigarette-like smell, ash, smoke and fire. IQOS is the better alternative to smoking cigarettes.
IQOS 3 is heating up
Our best IQOS ever has arrived. IQOS 3 - with its new compact and ergonomic design, take a moment to learn about our new IQOS ProtectPlus(TM) System - redefined protection and reliability for your IQOS.
This is our new IQOS 3 MULTI. Allowing for 10 consecutive experiences without needing to charge.
Customization options
IQOS can be customized with wide range of accessories. Register to learn more about available IQOS accessories.
Designing a smoke-free future
After thousands of years of burning tobacco, we have made it our mission to give adult smokers who would otherwise continue to smoke, access to better alternatives.
This product is not risk free. For adult use only